Conduct an internal and external environmental analysis for your proposed business (Fashion Clothing Boutique – Custom made and tailoring services).
Discuss the forces and trends below that must be taken into consideration while developing a strategic plan. Given today’s business environment and your selected business idea, provide a list of the lessons learned from your discussion for each of the items listed below. Use this discussion to complete this assignment.
Create a SWOTT table summarizing your findings. Your environmental analysis should take into account, at a minimum, the following factors. For each factor, identify the one primary strength, weakness, opportunity, threat, and trend, and include it in your table.
o Legal and regulatory
o Competitive analysis
o Processes and systems
o Strategic capabilities
o Intellectual property
Write a 1,400 word synopsis in which you analyze at least seven of the forces and trends from the list above. Your analysis must include the following:
o Identify the major issues and/or opportunities that the company faces based on your analysis above.
o Generate a hypothesis surrounding each issue and research questions to use for conducting analysis.
o Identify the circumstances surrounding each issue; classify the circumstances; attribute the importance of each classification; and test the accuracy of the importance for each classification.
Format your paper consistent with APA guidelines.
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Submitted by PROFSTAN on April 26th, 2016 12:35
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